Case Study

Utah Warriors

A fully customized professional rugby performance facility built for maximum training throughput and elite athlete power development.

Utah Warriors Pro Team Salt Lake City, Utah
Summary
The Utah Warriors partnered with Gorila Fitness to design and build a high performance strength facility capable of supporting full roster training sessions at professional intensity. The objective was clear: create a training environment engineered for elite rugby athletes where durability, training speed, and team coordination could operate at scale. Over a ten week timeline, Gorila Fitness designed, fabricated, and installed a fully customized strength training facility featuring fourteen synchronized lifting stations, proprietary performance attachments, and a layout optimized for high throughput team training. The result is a professional level performance center capable of supporting an entire roster of athletes simultaneously while maintaining the rugged durability required for collision sport performance. Project Value: Approximately 200,000 USD+ (270,000 CAD+) in custom equipment.
Challenge
The Warriors required a facility capable of supporting full team lifts while maintaining efficient athlete flow between stations. Their previous layout lacked the structural capacity and modular flexibility needed for modern rugby strength programming. The new facility needed to deliver: • High throughput training for full roster lifts • Equipment engineered for elite power output and contact sport durability • Custom rack configurations capable of synchronized training sessions • Rapid delivery within the professional offseason window • A layout capable of supporting strength, speed, and conditioning workflows The project required a manufacturer capable of delivering custom engineered equipment quickly while maintaining professional level reliability.
Why Gorila Fitness
Canadian Manufacturing All racks and attachments were fabricated in Gorila Fitness' Quebec facility, allowing complete control over engineering, customization, and delivery timelines. Performance First Engineering Every rack, arm, handle, and attachment was designed for elite hybrid athletes producing maximum force output. Proprietary Attachments The facility features Gorila’s exclusive Shark Jammer Arms and flying pull up bars engineered for explosive upper body strength development. Full Facility Integration The layout was engineered for synchronized team training with fourteen lifting stations allowing entire position groups to train simultaneously. Speed of Delivery Design, fabrication, and installation were completed within ten weeks, allowing the Warriors to prepare for the season without disruption.
Implementation

Phase 1: Design and Facility Planning
The Gorila team worked with the Warriors' performance staff to configure rack spacing, athlete workflow, attachment selection, and layout optimization to support full roster lifts.

Phase 2: Custom Fabrication
All racks, attachments, benches, and strength equipment were manufactured in Gorila Fitness’ Canadian production facility using heavy duty steel construction designed for professional sport environments.

Phase 3: Installation
The full facility installation was completed on site in approximately two and a half days, including rack anchoring, layout optimization, and equipment calibration.

Facility highlights include:

• 14 synchronized lifting stations

• Flying pull up bar system

• Exclusive Shark Jammer Arms

• Adjustable heavy duty benches

• Spotter arms and trap bars

• Dip belt training stations

• Custom rack accessories and athlete storage systems

• Tablet integration at each station for athlete programming

• Full turf training area for speed and conditioning

Total Equipment Value: 200,000+ USD

Results
  • Timeline: Delivered and installed on schedule for preseason training.
  • Training Efficiency: The fourteen station layout allows full roster lifts and improves athlete throughput during team training sessions.
  • Athlete Performance: Modular rack systems allow individualized programming within synchronized team sessions.
  • Durability: Built for collision sport strength training with equipment engineered to withstand professional level use.
  • Visual Identity: The facility reflects the Warriors' identity with a professional grade strength environment designed for elite rugby athletes.

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