Also known as the trap bar, the Gorila Tortoise bar offers a different grip orientation than a standard Olympic bar. Which means you can use a neutral grip (palm of hand facing each other) while doing your deadlift and pulling work. The handles are placed on each side of the body which means that your center of mass is directly aligned with the load, allowing you to benefit from a better lever arm.
It was built with the average athlete in mind but tested for the strongest out there. Professionals and athletes use this type of bar to improve explosiveness and power during pulling.
For collars that fit speciality bars like the Tortoise bar, see the AXLE 2 Lock Jaw Collars.